Integrated Annual Report
SME Bank Malaysia

Client

SME BANK -
SMALL MEDIUM ENTERPRISE DEVELOPMENT BANK MALAYSIA BERHAD

Category

Integrated Annual Report Design
Professional Photography
Professional Copywriting
Content Planning

Period

Year 2020

U N L O C K I N G .   I N V I N C I B L E   B A N K I N G .
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SME Bank Group’s initiative to thrust the industry towards digitalisation industry. The excitement of unlocking invincible banking gave us the momentum to continue our journey of progress.

This is a journey that involves the new phase of digitisation. Our definite aim is to design and tailor-made, especially for every individual, with a warm welcome to the SME Centre of Excellence. By unleashing the next level of digital banking able to advance and commit to our customers whenever and wherever they are with effective and efficient services – “apply anytime anywhere.”

Utilising the spiral element symbolises unlocking the next phase and venturing into the new world of digitalisation, which connects services and people.

2020 is a new beginning.

01 — Idea

Unlocking the digital era, with all the products and services that SME Bank carried.

02 — Concept

Unlocking. Invincible Banking. And now, Unlocking Digital Innovation.

03 — Execution

Cracking a concept, design, and inner layout which tailor-made only for SME Bank.

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